04
Nov
Companies use trademarks to distinguish themselves and their goods or services in the vast and challenging sea of competitive markets. Trademarks have become a symbol of quality and a tool to encapsulate value. By building on consumer confidence, they are a sign of a company’s goodwill and a means for building customer brand loyalty. Consumers come to emotionally connect with ...
23
Apr
We are pleased to announce Belgrade office’s release of a new bulletin - IP Insight No. 1 - intended to provide insight into the methods of legal protection of industrial designs in Serbia, both in the form of industrial design rights and as copyright work. Please contact us if you would like to learn more about IP protection in the Republic ...